The 4th BEYOND International Science and Technology Innovation Expo (BEYOND Expo 2024) will be grandly held under the theme “Embracing the Uncertainties” from May 22-25 at the Venetian Macao Convention and Exhibition Centre! BEYOND Expo 2024 will be a platform for global collaboration, focusing on international scientific and technological progress, and fostering the exchange of Asian science and technology and innovation culture. With technology as the main thread and the three major sub-brands of BEYOND Expo, BEYOND Expo will present independent exhibition areas, industry summits, and featured activities to bring an unprecedented technology feast for industry enterprises and technology enthusiasts!
This year, the BEYOND Expo Organizing Committee will set up an exhibition area of nearly 100,000 square meters at the Venetian Macao Convention and Exhibition Centre. Currently, NBA has confirmed its participation and will showcase it at the ConsumerTech Exhibition Area. It’s worth mentioning that this will be the NBA’s third consecutive year cooperating with BEYOND Expo. Apart from showcasing the league’s recent innovations in technological elements to fans and viewers, NBA will also bring technological creative products and immersive interactive experiences, inviting you to experience the rich NBA culture together.
Scan the QR code or Click here to explore the boundaries of technology with NBA
Stay tuned for the NBA’s exciting performance at BEYOND Expo 2024. We hope the NBA will bring us a different basketball experience, and audiences should not miss out on the NBA’s spectacular moments.
About NBA China
NBA is the most popular international professional sports league in China, with 279 million fans on social media platforms. Currently, NBA is extensively engaged in basketball development and commercial operations in China, deeply involved in various fields such as event broadcasting, digital media business, market cooperation and licensing product business, major event activities, professional and youth basketball training, as well as NBA Cares social responsibility activities.
Fans can watch over 1,300 live broadcasts and exciting game highlights through mobile phones and television. Through NBA Cares initiatives, since 2004, the league has held 180 community events in China, with over 400 NBA active and retired players participating in games, basketball training camps, and various fan activities. Thousands of authorized NBA products can be purchased at the NBA official flagship store, NBA member WeChat mini-program, NBA Alipay mini-program, NBA APP, and nearly ten thousand retail outlets nationwide.
NBA has a history of over 40 years of communication with Chinese fans and the basketball community. In 1979, the Washington Bullets (now the Wizards) played two exhibition games in China, becoming the first NBA team to visit China. NBA games first aired on China Central Television in 1987. The league held its first NBA China Games in 2004, with 17 NBA teams participating in 28 preseason games to date, and 14 Chinese players have appeared in NBA and WNBA games.
About BEYOND Expo
The BEYOND International Technology Innovation Expo (BEYOND Expo) is Asia’s leading annual technology event. Serving as a dynamic platform since 2021, BEYOND Expo not only showcases global technological innovations but also provides a unique opportunity to foster innovation upgrades across diverse industries and regions. BEYOND Expo has attracted participation from Asia’s Fortune 500 companies, multinational corporations, unicorn companies, and emerging startups. Through a multifaceted approach involving expos, summits, and various activities, BEYOND Expo has successfully cultivated an innovative ecosystem, propelling collective development in the Asia-Pacific region and the global technology innovation industry.